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Enhance Your Features with Fenty Beauty


Rihanna, Founder of inclusive beauty brand Fenty Beauty


Fenty Beauty is loved by all – and for good reason! Created by none other than singer-songwriter, fashion icon and business mogul, Rihanna, this inclusive beauty brand is made to celebrate people with all skin types and tones. Holding self-expression at its heart, Fenty loves enhancing our inner beauty by exploring our every self through makeup - with a whole lot of fun included. Intrigued? Snap. Don’t sleep on your chance to get the Fenty face at Sephora UK with our top Fenty makeup picks below. 



About Fenty Beauty


Taking the lead on inclusive cosmetics, Rihanna launched Fenty Beauty in 2017. And we still can’t get enough of the brand. Known for its broad range of 50 foundation shades (yes, you read that right), Fenty Beauty brings diversity to the forefront of our beauty world by catering to all skin. It won awards including the 2018 Allure Best of Beauty Award for Best New Brand and the 2018 Cosmopolitan Beauty Award for Best New Makeup Brand.

With its wide range of shades and formulas, Fenty Beauty has something for everyone. Whether you’re after full-coverage foundations or long-lasting lipsticks, Fenty offers makeup that inspires freedom and individuality. So, what are you waiting for? Let your authentic self shine through with experimental makeup from Fenty Beauty. 



Rihanna, Founder of inclusive beauty brand Fenty Beauty, holding the Fenty Beauty Eaze Drop Tint Stick


Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

Available in 50 shades, this longwear Fenty foundation is one of the most inclusive foundations to suit all skin tones. Providing a natural, matte finish, Fenty Beauty’s Pro Filt’r Foundation doesn’t dry out or cake the skin. It offers buildable, medium to full coverage that’s oil-free, non-comedogenic, and transfer-resistant. Thanks to its climate-adaptive technology, the light formula resists sweat and humidity and won’t clog pores. The result? Your skin looks like skin whilst the foundation captures your truest tones. 



Fenty Beauty Eaze Drop Blurring Skin Tint

If you don’t fancy a full face of makeup but still want to slay your complexion, this Fenty Beauty Skin Tint is the product for you. Created to even out your skin tone and give a complimentary blurred effect, Eaze Drop is the perfect skin tint for no-makeup makeup looks. The easy-to-apply formula with HydraBlend Complex comes in 25 adaptable shades for hydrating, longwear coverage. Opt for this or the Fenty Beauty Eaze Drop Tint Stick for when you want to look instantly effortless. 



Fenty Beauty Sun Stalk'r Instant Warmth Bronzer

Thanks to Rihanna, we can soak up that summer bronze all year round. Used to sculpt and define the face, add instant warmth to your complexion with our favourite Fenty Bronzer. This easy-to-blend, buildable bronzer comes in a variety of shades to match any skin tone. It can add dimension to the face and create a natural-looking contour around your cheekbones, nose, and jawline. Plus, the Mango and Papaya fruit extracts give you a healthy glow with every swipe. 



Fenty Beauty Gloss Bomb Universal Lip Luminizer

This Fenty lip gloss is a must-have for giving lips a plump, glossy, hydrated look. Rightly named as universal, there’s a shade to suit all skin tones from classic Fenty Glow and FU$$Y to Hot Chocolit. Non-sticky and flattering for all lip colours, we love to use it as the ultimate finishing touch to any look. And you won’t be able to get enough of its peach-vanilla scent. From the OG of Gloss Bombs to the Heat or Cream families, pick a Fenty Gloss Bomb that matches your mood and not only the gloss will shine!



Fenty Beauty Poutsicle Hydrating Lip Stain

Let your lips hit different with this Fenty lip stain. Going on glossy, it hydrates instantly and leaves behind a tint of colour that lasts all day. Ideal for an effortless, low-maintenance look, the range of vibrant shades don’t feather or bleed. Featuring an oil-in-water innovation with Squalane, the formula locks in moisture leaving you with conditioned lips that feel soft and smooth. Apply one layer in the centre of your lips, working outwards for the juiciest of lips.



Fenty Beauty Fenty Icon Velvet Liquid Lipstick

You can never have too many Fenty lipsticks. Trust us when we say this one is no exception. You’ll fall in love with a new kind of matte when using Fenty’s Icon Velvet Liquid Lipstick. The plush, unique formula is creamy and whipped in texture, delivering a smooth, lightweight finish. Comfortable and non-drying, the doe foot applicator makes for easy application. Give your lips a hug with intense, high-impact colour in one simple swipe. 


Rihanna, Founder of inclusive beauty brand Fenty Beauty


Fenty Beauty Hella Thicc Volumizing Mascara

Lift and curl your lashes like there’s no tomorrow with our Hella Thicc Fenty mascara. Volumizing, waterproof and smudge-proof, your lashes will look fuller and more defined – all without clumping. Add length with a longwear formula that will last through thick and thin. For extreme volume, wiggle the tapered brush at the base of the lashes and coat the product to the tips. Your curvaceous lashes will have heads turning with an unreal fanned-out effect. 



Fenty Beauty Shadowstix Longwear Eyeshadow Stick

We love a statement eyeshadow stick that’s great for travel as well as everyday use. Small and compact, Fenty’s customisable, longwear Shadowstix offers creamy, pigmented eyeshadow formulas that you can take on-the-go. Ranging from matte to shimmer shades, find your favourite finishes at your fingertips. The best part? You can create endless looks with effortless application. Mix and match rich, smooth, and easily blendable colours to discover your go-to combination.  



Fenty Beauty Flyliner Longwear Liquid Eyeliner Cuz I'm Black

Elongate your eyes however you desire with Fenty’s Flyliner, a long-wearing liquid eyeliner made for all eye shapes. Easy to apply and smudge-proof, its water-resistant formula dries down fast and won’t fade or transfer. Fine lines or thick flicks, create liner precision or eye-opening drama. You’re guaranteed smooth application and intense colour with every stroke. We love to glide this on, day or night. 



Fenty Beauty Diamond Bomb All-Over Diamond Veil How Many Carats?!

To create a one-of-a-kind makeup look, you need some show-stopping sparkle. This is where Fenty Highlighter comes into play. Our go-to for taking shimmer to a whole new level, dust Fenty Diamond Bomb all over the face and body. Featuring a unique jelly-powder formula that’s bouncy and cooling, it melts into every skin tone like butter. The result? A 3D glittering veil every time.



Fenty Beauty Pro Filt'r Instant Retouch Concealer

Created to complement – not match – your fave Pro Filt’r Soft Matte Longwear Foundation, Fenty Concealer is an essential to give you quick, seamless coverage with an air-touched finish. With 50 shades to choose from, it delivers a creamy, longwear formula that’s light and creaseproof. To ensure the brightest of under eyes, we use Rihanna’s go-to method: let your concealer dry completely before setting with the Pro Filt’r Instant Retouch Setting Powder for the best results. 



Fenty Beauty Invisimatte Instant Setting + Blotting Powder

Make your makeup last effortlessly with a Fenty powder like no other. Designed as an instant mattifier, the universal transparent powder instantly blurs pores and extends makeup wear. One that Rihanna chooses every time, Invisimatte’s flexible formula with Chia Seed Extract gets ahead of shine – whenever you want. Our top tip? Pick up powder by swiping the included sponge across the compact. Gently press and roll onto skin to set your look and blot throughout the day.