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Embracing Our Unique: A Rare Beauty Review


Rare Beauty by Selena Gomez - Makeup Review


A beauty brand for everyone, we love how Selena Gomez’ makeup brand truly is for champions of all types of beauty. Inspired by breaking down unrealistic beauty standards of perfection and being true to who you are, the Rare Beauty range contains some internet-breaking formulas and pigments you have to try to believe. We’ve picked our fave products from the brand (it was NOT an easy decision), and are giving you our honest Rare Beauty review. 


How does Rare Beauty help us embrace our unique?


Rare Beauty strives to create a safe, positive place by dismantling the unrealistic beauty standards that affect our mental wellbeing. We love how their focus is not on imperfections, instead they want to encourage people to express themselves. This is reflected in their shade names and product descriptions, their concealers are never about covering up, but about finding your positive light and we LOVE to see it. 


By Sephora UK Makeup Editorial Team

Writers and experts

Updated: 12 January 2024